Before creating a website, what is the first thought that comes in your mind?
- Visual look feel?
- User Experience?
- Meta Tags?
- SEO?
- Images or what?
Or the main ingredient Content?
Smart Build believes that the only thing that can set your website apart from the suffocated glut is the good content. And all other ingredients like visual design, layout and images usually play second diddle to content. It is the main thing that can help bringing your target audience by communicating the right message.
Helps in generating SEO
If we write original content, then even search engines gives more exposure to the website. There is a Plagiarism tool that crawls down the content on the website, which is ultimately fetched by Google and if found duplicate then the site gets panelized. This effects the results on search engines. Google also has a happy way of rewarding those websites which has original matter & authentic information. It directly improves the ranking of the website, which can eventually help in bringing the positive business to you.
Be able to answer
What is the use of the content if it is not helping out a user in finding an apt answer on search engine? The content should be easy to scan the juicy & important part swiftly.
Authentic Information
If the blog or any article is creating hype with the information but later on being discovered as unauthentic information, then it can affect the reputation of the brand. Smart Build has always made it sure that every single piece of information is brought out to be authentic and valuable to its readers.
Creating engaging & thought provoking content
Who doesn’t love stories? You can have anecdote or success stories to inspire readers. Add more real time experiences this adds value to your content and generates curiosity. Leave your readers with questions to make them empathize. And most importantly don’t forget to captivate the interest throughout the article starting from the first paragraph till the end.
Content is the King!
Did you know Bill Gates was the first one to invent the phrase?
Invision had a strong campaign once, where they showed behind the scene views and efforts. Which resulted up 7,00,000 interviews keep to lap up the interviews. Although you really don’t have to follow these examples rather be a prototype or a trendsetter.
Keep your eyes & ear open- Get on with your R&D- Understand your reader- Bring out the Exceptional and finally Promote it right, this is what Smart Build believes in.
Think Smart to Build Fast!
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